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Apply now Job no: 637531
Work type: Max Term Full Time
Location: Brisbane - Inner Suburbs & CBD
Categories: Marketing & Communications, First Line Leader, Pay Band 5


Customer Engagement & Activation Manager

  • Strengthen and differentiate the Group’s brands through innovative external partnerships and customer engagement strategies.
  • 12 months secondment/contract role.
  • Brisbane location.

 

About the role

As Customer Engagement and Activation Manager, you will strengthen and differentiate the Group’s brands through innovative external partnerships and customer engagement strategies that keep our customers, connect them to our marketplaces, deliver value that matters and drives compelling returns on the sponsorship portfolio.

More specifically you will

  • Lead and deploy event and activation programs for the Group Sponsorship and Customer Engagement teams that include: small and large scale events, ticketing, social media, publications, communications activation and operational support, agency management, reports and measurement, brand and signage guidelines to achieve optimum leverage from the Group’s portfolio through operational excellence in planning, delivery and measurement of activation.
  • Deliver “best in market” activation and event strategies that are innovative and scalable through test and learn and new thinking.
  • Drive strong stakeholder management with all Sponsorship teams and external agencies.
  • Build Suncorp’s reputation for innovative customer experiences across Australia.
  • Assist in the management of a roster of external, best in market, validated agencies that can support activation peaks across Australia, all year.

What you will need to succeed

  • A significant number of years of experience in the events and sponsorship industry (either Client or Agency side) with a focus on sponsorship strategy and customer experiences (from small to large scale events).
  • A wealth of experience in event planning and project management.
  • Deep experience in building and deploying customer engagement programs.
  • Expertise in performance-based campaign design, management and optimisation.
  • Understanding of customer-based experience and brand principles.
  • Commercial acumen and results focused to drive business value.
  • Able to Negotiate with external parties / ability to derive value for partners.
  • Ability to request, understand & interpret marketing data to identify opportunities & threats.
  • Ability to manage a budget across a portfolio of products.

What Suncorp will offer in return

  • High potential career development opportunities at an ASX top 20 company on the move
  • A professional, supportive and friendly culture
  • A range of corporate and life style benefits
  • Employer of choice for gender equality

Click to apply or for more information contact Daniel Kefalas on 02 8121 3220

Advertised: AUS Eastern Standard Time
Applications close: AUS Eastern Standard Time

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